Advertise & Sponsored Content Policy

1. Types of Content We Accept

We consider sponsored articles, advertorials, and guest posts related to:

Construction services and trades
Building materials and suppliers
Property maintenance and development
Architecture, engineering, and design
Health & safety in construction
Construction software, tools, and B2B services

All content must be relevant to the UK construction market and written in clear, professional English.

2. Content We Do NOT Accept

To protect our audience and our platform, we do not accept content related to:

Gambling, betting, or casinos
Adult or explicit material
Payday loans or high-risk financial products
Cryptocurrency or NFT promotions
CBD, pharmaceuticals, or medical claims
Political or misleading content
Any illegal, deceptive, or low-quality material

We reserve the right to reject submissions without providing justification.

3. Sponsored Content Disclosure & Compliance

Sponsored content published on ConstructionArea.co.uk complies with:

UK Advertising Standards Authority (ASA) guidelines
CAP Code requirements for marketing communications
Applicable consumer protection and transparency regulations

Where required, sponsored content may be appropriately disclosed to maintain transparency with our users.

4. Links & SEO Policy

Sponsored articles may include up to 1–2 outbound links
Links must be relevant, natural, and contextually placed
Spammy or keyword-stuffed anchor text is not permitted
Links are placed within editorial content, not author bios

All sponsored content is reviewed to ensure it aligns with best SEO practices and does not negatively impact our website or users.

5. Publication Terms

Articles are published on a permanent basis
Content is indexed by search engines
We reserve the right to edit content for clarity, formatting, grammar, or compliance
ConstructionArea.co.uk retains full editorial control

Permanent publication does not remove our right to amend or remove content that later violates this policy or applicable laws.

6. Pricing

Sponsored content placements start from:

£150 per article

Pricing includes editorial review, permanent publication, and SEO-friendly placement. Discounts may be considered for long-term or multi-post collaborations.

7. Submission Guidelines

To submit a sponsored content request, please include:

Topic proposal or draft article
Website URL(s) to be referenced
Preferred anchor text (subject to approval)
Company details and contact information

All submissions are reviewed before acceptance.

8. GDPR & Data Protection

Any personal data submitted in connection with sponsored content enquiries is processed in accordance with our Privacy Policy and the UK GDPR. We only collect data necessary to respond to enquiries and manage collaborations.

For more information, please review our Privacy Policy and Cookie Policy.